On the heels of its opening in Chicago, Don Corrigan will bring his humorous presentation, “STORY OF ODDVERTISING,” to Blumenhof Winery in Dutzow at 5:30 p.m., Nov. 23. The audience at the free show is invited to the Winery Tasting Room to “Sip, Snicker and Sound-Off!”
The Sound-Off Session will have attendees nominate the most annoying TV ads that they put up with this year. For discussion: Why are there so many goofy ads on TV? Why is the time given to ads expanding? Who are the creative geniuses behind Oddvertising?
Don has studied and taught media at universities for 40 years. He espouses media theories of Wally Armbruster, creator of top Budweiser and toilet bowl ads; Marshall McLuhan, the guru of hot & cool media; and Mike Johnston, the ad creative who coined this term: “ODDVERTISING.”
Don also will discuss his media books, which examine, in part, how squirrels, roadkill, and flatulence are used in ODDVERTISING. Sound-off night participants can enter a drawing to win the infamous Christmas Flatulence Basket. The basket winner will be announced at Blumenhof’s Christkindl Market on Nov. 30.
Not all “ODDVERTISING” is bad. As a fan of Wine Country and author of The Washington Missourian’s “Off The Vine” column, Corrigan is interested in audience ideas on how to promote wine country in unique ways. No charge for this event, but purchase of wine and books is encouraged!
Environmental Echo 